It’s been about 2 years now since we officially launched Weekend Ranger Leather, and oh, how far we have come.
We started from the bottom, and if we’re in the caste system in India, we can proudly say that, we think we are the “Shudras” now.
Not far, but we hope to be the Priests of Leather in time to come. And you guys will us realise it!
So enough chitter chatter and back to the main topic: New Logo
Before we came to choosing the “Bull” to symbolise our brand, we had another animal in mind.
We thought it’d be pretty cool to have a panda on all our products. But we didn’t want people to have the impression that we are cute little girls with pony tails. WE ARE MEN. Hairy ones in fact.
We the decided on:
A bull that is ready to charge, and take on the world! We associated the bull with our brand, because, most leather comes from cow.
But beyond that superficial depiction, we see ourselves as confident, strong, mighty, and like the Celtics, saw them as a symbol of great luxury, wealth and provision. And yes, we feel it too, BULL-HEADED. Headstrong into whatever project we undertake, and unwavering in our advocacy for leather crafting.
We have not swayed from that thought, but we thought it’d be a good time to revamp ourselves, and come out stronger, better, and up-to-trend, and to launch a new logo, together with our new website.
The Bull v2
We present to you……The Bull v2.
Newer, and better.
The single one line drawing represents continuity in whatever we do, but yet never coming full circle. Finished, but not perfect. As we embark on the quest to forever improve ourselves. The thick and bold lines suggests strength and makes a statement.
All bullshit aside, we just like it, and we spent days designing it and coming up with it, ourselves. Once again, promoting the DIY message. Just grab a few Pinterest ideas, see what you like, and try to come up with something.
So, if you believe that we have a connection, and that the bull is your spiritual animal as well, then come and support us! Get something from us!
Have a great weekend!